This type of remarkable flexibility would have been impossible without the counterintuitive and revolutionary management principles that cofounder Reed Hastings established from the very advent. But to reach these great heights, Netflix, which launched in 1998 as an online DVD rental service, has had to reinvent itself over and over again. It has led nothing short of a revolution in the entertainment businesses, generating billions of dollars in annual income while capturing the imaginations of hundreds of millions of people in over 190 countries. There has never before been a firm like Netflix. She is well known for writing the 2014 book, The Culture Map: Breaking Through the Invisible Boundaries of Global Business a study that evaluates how national cultural distinctions impact industry. A former member of the California State Board of Education, Hastings is an advocate for teaching reform through charter schools.Įrin Meyer is an American writer and professor based in Paris. He is the co-founder, chairman, and co-chief executive officer of Netflix, and sits on several boards and non-profit associations.
About the Author: Reed Hastings and Erin Meyer
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